Client

Ravon Mason, Owner, Mason Social Media Marketing

Description

The client, Ravon Mason, is a social media enthusiast who wanted to launch her own social media marketing business in order to serve musicians from the Caribbean. For her brand identity, she wanted a mark that embodied who she was as a person and what she did as a professional. So we came up with a clean wordmark using sans-serif type. We used a WiFi symbol in place of the "o" to represent the client's love and knowledge of all-things social media as well as her desire to help her clients communicate and reach their audiences with their message and music . The circle in the WiFi symbol also came to represent the client's personal love for travel and soccer. The colour orange was used for its associations with creativity, energy, and warmth (just like the beautiful tropical weather in the Caribbean).

Logo Design